To achieve the next level of business value, organizations must move to an “as-a-service” model, whereby highly scalable, plug-and-play services are delivered on-demand—eliminating complexity, poor processes and manual intervention, according to a new study by research firm HfS Research that was sponsored by consulting and outsourcing firm Accenture.

The research finds that 68% of 716 organizations surveyed are not yet prepared for this shift, reporting that their core processes will not be delivered as-a-service for five or more years. But more than half of the executives surveyed (53%) view as-a-service as critical for their organization.

Among the other key findings of the report is that analytics, automation and proactive intelligence are critical. Half of enterprise buyers (51%) think having these capabilities today would have “massive impact.” About 70% of organizations expect to make some or significant progress over the next two years around analytics and automation.

About one quarter of those surveyed (27%) think they will see significant progress from current investments in “plug and play.” Forty-four percent would be willing to write off legacy IT investments and move straight to the cloud if they could find the right solution.

“The way outsourcing services are delivered and managed is changing before our very eyes, and many enterprise operations executives and service providers must make intrinsic changes to how they operate to stay relevant in an uncertain and challenging future,” Phil Fersht, CEO and founder of HfS Research, said in a statement.

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