Tim Suther is president, North America, for Protagona Worldwide, which he joined in 1997. He is responsible for all North American operations, including partnerships and alliances, customer acquisition and development, and human resources. From 1982 to 1997, Suther worked for Unisys Corporation, a multibillion dollar information services provider, where he held a variety of sales and marketing management positions. Immediately prior to joining Protagona Worldwide, he was national marketing director for the $130 million financial services group. During his tenure at Unisys, Suther also served as director of financial services marketing for the central United States and as regional director of the Network Integration business unit in the central United States. Unisys named Suther United States branch manager of the year in 1993, when he was responsible for double-digit revenue and/or profit growth in each one of his 10 years as a manager at Unisys. Suther has written articles for publications such as DM Review, Sales & Marketing Management and Target Marketing. To share cost justification ideas or to receive a white paper on high-performance marketing, please e-mail Suther at firstname.lastname@example.org.