As CMO, Nancy Sansom is responsible for marketing and communications at PlanSource. With more than 15 years of executive leadership experience within highgrowth SaaS companies, she excels in marketing, communications, P&L and product management, software design, business development and HR. Prior to joining PlanSource, Nancy served on the senior leadership teams at Benefitfocus and PeopleMatter. During her 10-year career at Benefitfocus, Nancy led product strategy and management, marketing and product design. Most recently she was CMO at PeopleMatter, where she developed the PeopleMatter brand while building a demand generation engine for driving topline growth. Nancy earned her MBA from Carnegie Mellon University and has been a member of the Kellogg School of Management’s Executive Education program.
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Authoritative analysis and perspective for data management professionals.