\nCynthia Stephens is a marketing and research maven with more than twenty years experience in data-driven businesses, which includes driving rapid growth of two early-stage technology companies. She is experienced in developing high-impact marketing strategies using digital and content marketing to drive market visibility and expand market share. At ByAllAccounts Cynthia drives the firm's growth agenda and leads overall market positioning and brand strategy.\n\n\nPreviously, Cynthia was Director of Marketing at Compete, one of the 50 fastest growing technology companies in New England. As one of the first 35 employees at Compete, Cynthia helped build the companys brand with Fortune 500 marketers, which contributed to the successful acquisition of the company by TNS (Taylor Nelson Sofres plc) for $75 million in 2008. Prior to Compete, Cynthia served broker dealers, independent financial advisors and asset management firms in her roles at The KELYN Group and ByAllAccounts. Previously, Cynthia held several roles for the forecasting and consulting unit of Standard & Poors (formerly Data Resources Inc.), helping executives understand the impact of global trends on their businesses.\n
Like what you see? Make sure you're getting it all
Authoritative analysis and perspective for data management professionals.