Beth is a transformational business leader who passionately pursues organizational innovation and exceptional customer experiences.� She has developed new products, created successful partnerships and driven technology and marketing innovation throughout her career, and is now leading those efforts with her own company, innoburst.Most recently Beth was Senior Vice President, Global Marketing Solutions for Discover Financial Services. Charged with creating a “different kind of payment’s network”, her team successfully designed innovative global marketing campaigns, and developed regional “go-to-market” strategies for emerging technologies, such as mobile and contact/contactless chip, around the world.Prior to Discover, Beth built a reputation for creating successful products and programs at MasterCard International. She created their first Global T&E Card Product, led one of the world’s first Chip Card Programs [MasterCard Cash in Australia] andtransformed Co-branded Partnerships into a revenue producing organization.� As Senior Vice President of Advanced Payments, Beth went on to develop and implement MasterCard PayPass, and build the company’s early stage Global Innovation Practice.
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Authoritative analysis and perspective for data management professionals.