Bruce Guptill

Bruce Guptill is Senior VP and Head of Research for Saugatuck Technology, responsible for research strategy and operations. He is an expert on the evolution of business computing markets, most recently centering on Cloud, Social Business and Mobile Commerce technologies and business strategies. He has authored hundreds of research reports, and is a frequent industry speaker, as well as being featured on CNBC, FNN, MSNBC, CBS, and ABC networks.

Recent Stories From this Author

Cloud Computing: Shifting from ‘Why’ to ‘How’
May 18, 2012 SAP, IBM, ServiceNow events reflect growth from both sides

Oracle vs. Google and Your Mobile Strategy
May 9, 2012 Android is presently up in the air, but the future of enterprise mobility is stable

SaaS Changes Ahead
March 26, 2012 Users focus on business improvement with long-term implications for IT leaders

A Less Fragmented HP
March 21, 2012 Unifying moves should speed HP’s paths to market

SaaS Survey Shows Core Global Business Focus: Get Better, Change the Mission, Then Grow
March 16, 2012 Saugatuck’s survey shows that enterprises worldwide are still working their way through recovery mode, emphasizing...

Informatica’s Matter-of-Fact Approach
February 21, 2012 Developed strategy keeps provider primed on data integration

The Challenges in IT Classification
February 6, 2012 Spotlighting the financial issues to come

Cloud and Social IT Serendipity
January 20, 2012 More deployments raise new ROI, governance challenges

4 Usage Trends Shaping Enterprise IT
January 12, 2012 CES displaying trickle-up power of mobile, tablets

The Problem with Pilots in a Cloud-speed Era
January 6, 2012 Too few enterprise IT and business leaders are acquiring and deploying emergent, disruptive IT based on realistic expectations...

IT Innovation: New Models and Methods
December 28, 2011 Patterns in education/academic investment, patent filings and related activity, and enterprise R&D investment clearly indicate...

SAP Influencer Summit: The Plans and Perils of Enabling a Cloudy Vision
December 21, 2011 SAP is trying to fulfill its own plans and promises to re-invent itself without losing its core focus on business process...

Some New Intel on Business Intelligence
December 13, 2011 The number of group- and function-oriented BI projects suggests a growing need for VARs, SIs and Cloud-based providers to...

A Slice of Social Business Data: SMBs’ Customer Focus Could Cost Them
November 10, 2011 SMBs will likely continue to find themselves lagging behind most larger enterprises in their ability to do business using...

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