GoodData
What: On-demand analytics to mesh with your own enterprise applications
Why: Non-IT-centric shops and their channel partners are learning they're better off not trying this at home when so much expertise is on tap at low cost
Where: www.gooddata.com
40 Vendors We're Watching in 2010
There are so many opportunities in information management right now that we're seeing a market of more startups and business models than ever before. That led to our decision to pick 40 to watch, but it's not a bad thing to say there are many more interesting stories than we can document here.



