Marketers should be asking how the firehose of data from social media, digital campaigns, mobile devices and cursor movements can be used to enrich the data they already have from internal sources
Audience Targeting: Taking a Look at the Big Picture
FEB 19, 2014 3:21pm ET
To continue, please log in or register.
- 4 Skill Sets the Next Generation of Big Data Analysts Are Learning
- Why Most Business Intelligence Tools Fail the 'Hadoop Test'
- Super Bowl 50: Houghton Data Science Students Score Big Behind the Scenes
- Six Trends That Will Change How You Think About Data Storage
- Super Bowl 50: From Data Science Classroom to Sport's Premier Event