JAN 17, 2013 9:05am ET

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Mobile Application Strategies in Health Care

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January 17, 2013 – Smartphones and tablets have fundamentally changed how we communicate, get information and conduct commerce. That popularity of apps has carried over into the health care industry as consumers search for easy-to-use mobile apps for health information and caregiver connectivity, and providers scramble to deliver consumer-friendly mobile services to sign on new patients and solidify relationships with existing ones.

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