DEC 3, 2012 4:37pm ET

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Is Blocking Employee Access to Social Media Solving Anything?

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As I traveled during this autumn conference season, listening and speaking on social media in the insurance industry, I often heard from companies that block social media. But is this a good idea?

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Comments (1)
I worked in the insurance industry and found it comical when the company finally decide to join the social media ranks. They sent the entire company an email announcing their presents on several social media sites and how beneficial this could be for getting their business message out to all the potenial customers. In closing, they asked all employees to view their sites on their home computers because of course, social media sites were blocked in the office! The company I am with now is a manufacturing company who has embraced the value of social media and provides training to their staff on the how to properly use social media in the business environment as well as with their personal accounts. You are absolutely correct in your article, the employees do nothing but tout how good the company and their products are.
Posted by Art W | Tuesday, December 04 2012 at 12:42PM ET
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