JAN 3, 2014 1:49pm ET

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Trends

Cross-Platform Social Messaging Apps Threaten Social Networks

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The rise of cross-platform social messaging applications will increasingly threaten the influence and stickiness of conventional social networks in 2014 and beyond, according to research firm Canalys. This is a potentially transformative trend that will see increasing numbers of app developers looking to re-orientate their social integration strategies to facilitate messaging and content sharing with communities outside of Facebook, Twitter and other more established social networks, the firm says.

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