AUG 21, 2014 5:00am ET

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Big Data and Analytics Will Increase Revenue Growth in Retail


Big data and analytics will increase revenue growth for the retail industry, through optimized pricing and the creation of new opportunities to improve assortments, new products, marketing and other demand generators, according to a new report from IDC Retail Insights.

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Comments (3)
Optimizing your business intel - price, customer purchase trend, overstock, currency value and all other predictive analysis is vital. But let's be clear, one of the biggest moneyspinners for retail value of a business isn't merely acquisition of big-data but to be able to use it wisely to minimize risks. Potential risk reduction using pre-emptive intelligence distills down to more money saved than ever.
Posted by Eamon W | Friday, August 22 2014 at 12:03AM ET
Great article, investment in technology such as big data analytics will help retailers increase sales and consumers product companies gain valuable insight into trends and customer preferences. I work for McGladrey and there's a whitepaper on future retailing that will interest retailers it discusses the state of retail and the need to adapt to a changing industry. @ "The one constant in retail is change"
Posted by williamson b | Monday, August 25 2014 at 12:33PM ET
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