Veteran BI consultant and author, Cindi Howson, sees vendor repackaging as a way to meet tight client spending

Follow these 10 steps to deliver a business case within your company's project requirements

Marketers may shift from analytical to transactional databases as focus on real-time interactions increases

REVIEWER: David Norton, senior VP and chief marketing officer at Harrah's. BACKGROUND: Harrah's Entertainment Inc. is the world's largest provider of branded casino entertainment. Since its beginning in Reno, Nevada, more than 70 years ago, Harrah's has grown through development of new properties, expansions and acquisitions, and now operates casinos on four continents. The company's properties operate primarily under the Harrah's, Caesars and Horseshoe brand names; Harrah's also owns the London Clubs International family of…

REVIEWER: Eric Williams, chief information officer for Catalina Marketing. BACKGROUND: Catalina Marketing, the global leader in behavior-based marketing solutions, provides consumer packaged goods manufacturers and retailers the ability to execute targeted marketing programs specific to their customer base. These programs use shopper buying behaviors without compromising any personally identifiable information and deliver incentives and messages via printers located at the point of sale. Our goal is to be the world's most innovative marketing solutions provider…

MCS acts as a second-tier decision aid to a consultant

Efficient and effective kiosks are a solid strategy for success

According to a study from The Information Difference, one-third of responding organizations have implemented some form of MDM

REVIEWER: Bhaskar Ballapragada, CTO for AdOn Network. BACKGROUND: Founded in 1999, AdOn Network is one of the largest contextual and behavioral advertising networks online, providing innovative solutions to more than 1,000 national and international advertisers and publishers. Based in Tempe, Arizona, AdOn Network ranked 72nd on Entrepreneur Magazine's 'Hot 500' list of 2007's fastest-growing companies in America. The company offers site-specific, contextual keyword and geo targeting as well as advertiser retargeting and conversion tracking to…

How to develop a strategy to identify and understand the issues

Clear and complete attribute definitions improve data deliverables

The critical objective of running the business efficiently will not be achieved if governance is excessive

As technology to extract intelligence from information grows, there needs to be a renewed sense of urgency around information management

Timing is everything, and the time is ripe for change.

Calvin Johnson and Washington, D.C.'s parole and probation agency apply business intelligence to keep the streets of the capital safer

Is a master data entity really an entity or is it something else?

Three game-changers and how to make the most of them to benefit your customers

Even when budgets are cut, you can't ignore the value of your data

A business data model provides many benefits to a BI project

You can and must build master data management capabilities to achieve high performance

By knowing the high-level impacts of master data management on an existing business intelligence architecture, you can preempt misunderstandings that, down the road, affect your MDM implementation and the business value and cost of improving the quality of your master data

Is a master data entity really an entity or is it something else?

Three game-changers and how to make the most of them to benefit your customers

You can and must build master data management capabilities to achieve high performance

A business data model provides many benefits to a BI project

Even when budgets are cut, you can't ignore the value of your data

Clear and complete attribute definitions improve data deliverables

How to develop a strategy to identify and understand the issues

Marketers may shift from analytical to transactional databases as focus on real-time interactions increases

Follow these 10 steps to deliver a business case within your company's project requirements

Timing is everything, and the time is ripe for change.

According to a study from The Information Difference, one-third of responding organizations have implemented some form of MDM

Efficient and effective kiosks are a solid strategy for success

Veteran BI consultant and author, Cindi Howson, sees vendor repackaging as a way to meet tight client spending

Calvin Johnson and Washington, D.C.'s parole and probation agency apply business intelligence to keep the streets of the capital safer

As technology to extract intelligence from information grows, there needs to be a renewed sense of urgency around information management

The critical objective of running the business efficiently will not be achieved if governance is excessive

The health care industry is entering a world where insurers and other stakeholders that view patient data as an asset will thrive

By knowing the high-level impacts of master data management on an existing business intelligence architecture, you can preempt misunderstandings that, down the road, affect your MDM implementation and the business value and cost of improving the quality of your master data

MCS acts as a second-tier decision aid to a consultant

REVIEWER: David Norton, senior VP and chief marketing officer at Harrah's. BACKGROUND: Harrah's Entertainment Inc. is the world's largest provider of branded casino entertainment. Since its beginning in Reno, Nevada, more than 70 years ago, Harrah's has grown through development of new properties, expansions and acquisitions, and now operates casinos on four continents. The company's properties operate primarily under the Harrah's, Caesars and Horseshoe brand names; Harrah's also owns the London Clubs International family of…

REVIEWER: Eric Williams, chief information officer for Catalina Marketing. BACKGROUND: Catalina Marketing, the global leader in behavior-based marketing solutions, provides consumer packaged goods manufacturers and retailers the ability to execute targeted marketing programs specific to their customer base. These programs use shopper buying behaviors without compromising any personally identifiable information and deliver incentives and messages via printers located at the point of sale. Our goal is to be the world's most innovative marketing solutions provider…

REVIEWER: Bhaskar Ballapragada, CTO for AdOn Network. BACKGROUND: Founded in 1999, AdOn Network is one of the largest contextual and behavioral advertising networks online, providing innovative solutions to more than 1,000 national and international advertisers and publishers. Based in Tempe, Arizona, AdOn Network ranked 72nd on Entrepreneur Magazine's 'Hot 500' list of 2007's fastest-growing companies in America. The company offers site-specific, contextual keyword and geo targeting as well as advertiser retargeting and conversion tracking to…