Beyond the Drawing Board: Mastering MDM

After several years in the spotlight, Master Data Management (MDM) has achieved widespread recognition as an effective means for reconciling disparate data systems, paving the way for that coveted 360-degree view of customers, products, lines of business and more. But a funny thing happened on the way to the data quality forum: MDM silos have cropped up, often undermining the strategic objective of MDM. Some organizations have taken a proactive approach to MDM, thus moving beyond the drawing board and mastering this methodology. Getting to this stage requires that organizations have successfully modeled their environment, and have begun to take steps to ensure that silos don't compromise data quality. Tune into this episode of DM Radio to find out how these companies are generating value with strategic MDM. We'll talk to Aaron Zornes of the MDM Institute, Dan Power of Hub Solution Designs, Donna Burbank of CA, Dan Soceanu of DataFlux and Ravi Shankar of Siperian. Attendees will learn: How to ensure you've modeled your environment properly; Why MDM silos can undermine enterprise objectives; How front-end solutions can leverage MDM proactively; Why data governance and MDM go hand-in-hand; How to know if you're solution is on track.