3 Steps to Better Decision Making
As Gartner reported in its 2012 Magic Quadrant for Business Intelligence Platforms* report, "Data discovery alternatives to enterprise BI platforms offer highly interactive and graphical user interfaces built on in-memory architectures to address business users' unmet ease-of-use and rapid deployment needs. What began as a market buying trend in 2010 has only continued to expand.".
More and more data discovery tools are helping organizations transform the volumes of data they produce and collect into a revenue-enhancing resource. Yet many organizations are only scratching the surface when it comes to employing this form of business intelligence, missing opportunities to identify trends, surface business opportunities, reduce losses, and answer critical business questions. Too often, critical data remains locked in obscurity.