TRACK SESSION: EXPERT TESTIMONY: FIELD REPORTS ON TOP 15 MDM SOLUTIONS

Master data is a critical asset that must be increasingly synchronized within and beyond the enterprise. During 2009-10, many large enterprises will focus on MDM by deploying a 3rd generation database-centric infrastructure to deliver a panoramic customer view across multiple channels, business lines, and heterogeneous IT environments. 

Other “type A” organizations will undertake phase two of their MDM programs to either go enterprise wide with a single master entity (customer, product, or supplier) or endeavor to go “multi-entity” by adding a second master data domain to the scope.  This session will focus on the "why" and "how" of MDM technical evaluations for both scenarios by providing insight into:

• Validating the pros and cons of the dominant architectural models & evaluation criteria – e.g., data models, process models, scalability, privacy management, etc.
• Inventorying the vendor landscape – e.g., registry, data hub, EAI/EII, portals, SOA-based web services, data service provider, etc.
• Applying a rigorous methodology to MDM product evaluations & implementations for both mega vendor solutions (IBM MDM Server, MS Master Data Services, Oracle MDM, SAP NetWeaver MDM) & pure play (D&B/Purisma, DataFlux, IBI MD Center, Initiate, Siperian, Teradata, Tibco)