Social media includes the tools and activities of personal and group engagement, discourse and shared experience. In social and business settings, collaboration tools and platforms help to summon, engage and organize people, information, activities, projects and programs with shared planning, records, timelines and measures of work.

FeatureTake advantage of social media as both a channel and a data source by integrating social, mobile, digital media and data into your direct marketing, customer engagement and overall CRM strategy
ReportForrester report questions the support of the network’s social marketing
Information Management's DM RadioReal-time responsiveness can make a huge difference to your business. The faster you can react to a customer demand or other issue, the better your chances will be. But how fast does your solution need to be? That all depends on your business, budget and other key constraints. Learn more by registering for this episode of DM Radio! Host Eric Kavanagh will interview Joshua March of ConverSocial , plus Kate Carruthers of the University of South Wales, Robin Bloor of The Bloor Group and David Greschler of Papershare. This episode of DM Radio is sponsored by TDWI
ReportConstellation Research encourages organizations need to take steps to ensure that social identities reach “business grade”
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