Master data management (MDM) is synchronized enterprise-wide business data that provides definitions and identifiers of internal and external objects involved in business transactions (e.g., customer, product, reporting unit, market share).

Information Management BlogsHow do you apply master data management within the new data ecosystem?
InterviewIn an interview with, Jill Dyche, vice president of thought leadership at SAS, discusses the trends that are elevating the data discussion and forcing the executive suite to become involved in data strategy.
Information Management NewsAs the challenge to manage critical organizational data grows, businesses are increasingly embracing data governance strategies to protect the integrity of their valuable enterprise assets and to get the most from their master data management initiatives
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New Product NewsNew and recently released products and solutions
BlogKey takeaways from the new Forrester Wave about Data Governance Tools
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BlogPIM is not always a well understood master data solution option for enterprise architects
BlogMDM is not a check box in your data strategy. Master data management is a data strategy, and not just for traditional environments.
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BlogInformatica’s bottom line: what we are experiencing, and what will be the future of business IT, should more properly be considered as an “Internet of Master Data Management.”
ColumnCustomer master data management is one of the most effective means by which retailers can build a lasting relationship with their customers
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Information Management NewsIndependence Blue Cross manages and accesses medical, administrative and master data code sets via off-premise web console.
ColumnThere are many mathematical tools and levers that one can pull when comparing two pieces of data, but understanding how and when to pull those levers is the art of the procedure.
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InterviewAnalyst and researcher Aaron Zornes of The MDM Institute says that although master data management isn’t as thrilling as big data or cloud, it’s still a factor for industry disruption.
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