Analytics represent the tools, processes and techniques for the exploration and analysis of business data to discover and identify new and meaningful insight and trends that allow for analysis to take place.


AnalysisIf business units are clamoring for intensive analytics that will stretch your organization’s storage capabilities to the maximum, it’s time to get familiar with Hadoop. Here's why.
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NewsSalesforce Wave for Big Data seeks to give business professionals key insights into data across sales, marketing, ERP and more. Key partners include Google, Cloudera, Hortonworks, New Relic, Informatica and Trifacta.
BlogFinding structures, patterns and meaning in unstructured data is not a simple process. Here's how to start.
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BlogHow to leverage software engineering, analytics and more to bolster your customers' experience.
Case StudiesThese 10 insurance companies developed cross-enterprise big data strategies, hired the right data scientists and staff members, and delivered impressive results.
Vertical MarketsThe use of analytics in healthcare is evolving, as external forces place continual change on organizations to discover ways to improve how they operate and optimize patient outcomes.
AnalysisCompanies increasingly mine their own customer data for insights into the market. But what about data that tracks your competitors’ activities – in an ethical but profitable way?
NewsMarketers don’t want to "do IT" alone. They know that data and decisions must live side by side with other business teams, data and IT – or the entire organization will never be aligned.
BlogIt's time to effectively address the complexity of customer engagement.
NewsBlended analytics can overcome data silos that plague IT operations management. Here's how.
NewsBig consulting firms are looking more like software companies -- thanks to analytics applications. The latest example involves Accenture expanding its analytics portfolio for more retailers and manufacturers.
NewsDemand for Hadoop -- the big data software platform -- continues to accelerate more rapidly than some pundits expected, according to a range of anecdotal evidence. But where are the profits?
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