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December 13, 2016

Service Orient or Be Doomed: How Service Orientation will Change Your Business

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Conversational in style and alternately irreverent, humorous, and intelligent in tone, authors Jason Bloomberg and Ronald Schmelzer - senior analysts for highly respected IT advisory and analysis firm ZapThink - offer a magna carta to CEO and small business owner alike that erases the line between business and technology toward a new service-oriented approach.

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