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Enterprise Content Management: Expected Evolution or Vendor Positioning?

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Document management, Web content management, and digital asset management represent the three most prominent categories of information management solutions that are converging into the broader enterprise content management category, at least on the marketís surface. As the market for corporate information and content management has grown, vendors have created new categories to describe their narrowly focused products. While these products have a plethora of differences, they may have more in common than many vendors would like to believe. This overlap is clearly driving a consolidation of vendors and convergence of products as the leading companies in the large Web content and document management categories extend their products through acquisition, integration, and development activity to offer wary customers a more complete solution for managing a broad base of digital asset formats.

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