DEC 31, 1969

Web Seminars

Turning the IoT into opportunities
January 31, 2017

Deconstructing Campaign Management (PDF download)


Over the past year, analytical CRM investments have lagged behind operational CRM deployments. As retention in a multichannel context becomes a larger focus for today’s marketers, businesses are struggling to mine the wealth of customer data they possess and transform it into insightful campaigns.

Click here to buy this book

Please note you must now log in with your email address and password.