Offering insight into the evolving role of supply chain relationships, Beyond Collaboration: How Supply Chains Meet Demand Chains provides real-world examples of companies that have achieved a competitive advantage through collaboration. The author explores the economic evidence that defines collaboration, presents a method for measuring objective-driven business relationships, and unveils a framework for solving the profit equation between buyers and sellers. He covers the economics of collaboration in a clear, concise manner showing you how your organization can clear what many market analysts consider to be the next big hurdle to achieving profitability.
