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Data Warehousing and Business Intelligence for E-Commerce

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Data Warehousing And Business Intelligence For E-Commerce provides the fresh orientation to data warehousing that you've been looking for. Written by data warehousing consultants who are leading the charge into the realm of e-commerce applications, this book-which focuses heavily on the special "customer intimacy" required by e-commerce-will help you discard outdated assumptions and plan and implement new solutions that support new business needs and models.

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