MAR 5, 2010 8:00am ET

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The role of data in most enterprises is straightforward, but making it readily available as needed is not. The typical conundrum in today’s organization is that the lines of business store data in various applications, both internally and externally, in cloud computing environments. In times past and inside of the enterprise, this was addressed by enterprise application integration (EAI), which companies acquired and integrated into their IT middleware and infrastructure technology stacks; more recently organizations have augmented EAI with data integration technologies. In either case, IT has responsibility for the movement of data and handling that requires sophisticated technology professionals.

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