JUN 9, 2011 2:22pm ET

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Riffing on Data Dualism

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You get the feeling that business analytics might really have gone mainstream when you’re reading Tom Davenport in an in-flight magazine over Ohio. And there he is, on page 15, in the seatback pocket of every chair at 28,000 feet on the way from Boston to Minneapolis.

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Comments (2)
I work as a DBA and I often see a misunderstanding from the business. While I do believe that more information can enable you to make more informed decisions data is not wisdom. We can collect and cut up data but we can't turn it into wisdom.
Posted by Michael M | Wednesday, June 15 2011 at 11:41AM ET
Hello Michael M.

You are perfectly right about changing data into wizdom.

But from my point of view, wizdom can be achive from accurate data. The problem as I have it here is that users lack of knowledge were their imputs will apply in a report or how their data effect those that take the decisions.

Posted by Michael J | Sunday, June 19 2011 at 6:41AM ET
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