APR 5, 2010 10:56am ET

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MIT, IT and the Science of Business – Part 2

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Last week I wrote about the highly-pertinent-for-BI MIT Sloan Management Review. The latest edition contains a special report entitled “IT-Driven Innovation, The New Information Opportunity,” featuring a number of fascinating interview articles of interest to BI practitioners. In “Putting the Science in Management Science?” Andrew McAfee makes a strong case for a new imperative to use scientific methods to divine business strategy.

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Comments (1)
From a business owners perspective the last sentence might rather be: "Does that reduce your chance to add value for your customer, or does that increase your chance to add value for your customer?"
Posted by Kevin W | Wednesday, April 07 2010 at 4:44PM ET
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