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Hypothesize/Experiment/Learn/Nudge

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This blog adds Nudge to the Hypothesize/Experiment/Learn thinking of March 16, 2009. A concept derived from behavioral economics, nudge denotes a gentle “push” or incentive to coax decision makers to choose a preferred option from a series of alternatives. The nudged choice is often seen as “best” from an important social perspective – perhaps economic policy, health care, government program, business strategy, etc. And randomized field experiments are many times optimal venues for nudged learning.

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