Jerry Kurtyka
Jerry Kurtyka is managing director for Whitestone Technology, an independent consultancy focused on the humanistic and leadership aspects of technology. He is a frequent writer and speaker on the topics of BI and CRM. His credentials include consulting, sales and marketing of CRM software to international banks and nine years as a banker where he held VP positions in strategic planning, retail banking and new business development. He can be reached at jerrykurtyka@hotmail.com.
Recent Stories From this Author
Aligning Business Intelligence to Organization Culture
March 6, 2009 An organizational systems approach can result in a greatly expanded view of the BI environment and help designers to more...
Managing "Informed Channels" with Business Intelligence
January 24, 2006 This article explores how the enterprise uses customer relationship management (CRM) and business intelligence (BI) technology...
A Systems Theory of Business Intelligence
December 1, 2005 This systems theory positions BI in the context of its surrounding system, predicts the impact of that context on BI design...
Implementing Business Intelligence Systems: An Organizational Learning Approach
November 1, 2003 In this article, Kurtyka looks at how designers can reference organizational theory to more effectively implement BI systems.
The Limits of Business Intelligence: An Organizational Learning Approach
June 1, 2003 What are the limits of business intelligence (BI) technology as
an aid to the process of organizational learning? How does...
Complex Marketing: Why Multichannel CRM Really Works
May 1, 2001 Faced with the prospect of having to formulate and integrate a coherent customer relationship management strategy, corporate...
CRM in the Adaptive Enterprise
February 25, 2000 In the adaptive enterprise system, e-CRM fulfills the role of
customer knowledge management by acting as the corporate...
CRM: Marketing the Complex Customer
December 10, 1999 The context of this discussion will be customer relationship management systems in evolving open markets where consumers are...









