Evan Levy
Evan Levy is a partner and co-founder of Baseline Consulting Group, a multivendor systems integration and consulting firm. As the partner in charge of Baselines largest practice, Levy leads both executives and practitioners in delivering technology solutions that help business users make better decisions. He has led strategic technology implementations at commercial and public sector organizations and advises vendors on their product development and delivery strategies. Levy has been published in a wide array of industry magazines and has lectured on a range of technology delivery experiences at leading conferences and vendor events. He has been a featured speaker at the Marcus Evans Analytical CRM symposium, DCIs Data Warehousing conference, the CRM Association, DAMA International, the AMA and the Data Warehousing Institute. His current work involves delivering and lecturing extensively on the topic of data integration. You can contact him at evanlevy@baseline-consulting.com.
Recent Stories From this Author
The Time Has Come for Enterprise Search
October 12, 2010 For a long time the BI community has assumed that if we give business users the right data and tools, theyll have the...
The Problem with Total Cost of Ownership
July 27, 2010 TCO shouldnt only be about the cost of hardware and software installation and maintenance. It should be about the cost...
Complex Event Processing: Challenging Real-Time ETL
July 13, 2010 The time has come to apply complex analytics and data manipulation against discrete records more efficiently
The Flaw of the Data Inventory
July 7, 2010 Next time someone suggests a data inventory without context or objectives, consider sending them to college to study Grecian...
So You Think Youre Ready for a Data Warehouse Appliance, Part 2
May 25, 2010 No one argues with the savings associated with doing nothing except, of course, the users that need the data to run...
So You Think Youre Ready for a Data Warehouse Appliance
May 18, 2010 Many clients have asked us about whether its time to consider replacing their aging data warehouses with data warehouse...
HP Reveals Their Future with Palm Acquisition
April 29, 2010 While most view the Palm acquisition to be a mechanism for HP to quickly become competitive in the smartphone business, I...
Blind Vendor Allegiance Trumps Utility
April 27, 2010 Why would anyone blindly purchase a product because of the vendor, rather than focusing on needs, priorities and cost metrics?
MDM Can Challenge Traditional Development Paradigms
March 30, 2010 Because of the newness of master data management and its unique value proposition, MDM development can challenge...
Staring at the Lights: Your Data Warehouse Isnt a Commodity
March 16, 2010 There are far too many data warehouse development teams solely focused on loading data. Theyve completely lost sight of...
MDM Streamlines the Supply Chain
March 2, 2010 You cant know everyone who needs information. But the supply chain can become incredibly flexible and streamlined as a...
Standardizing Data Migration
January 13, 2010 Maybe IT should establish a functional team thats responsible for data packaging and distribution, just like the movie...
BI Reports, Data Quality and the Dreaded Design Review
December 22, 2009 Everyones talking about single version of the truth, but how often are our reports reviewed for accuracy?
You Build it, You Break It, You Fix It: Why Applications Must Be Responsible for Data Quality
December 1, 2009 When it comes to bad data, a lot of the problem stems from companies letting their developers off the hook
MDM: Build or Buy?
November 17, 2009 The point here is whether you choose to build or buy your MDM solution, know what you need, and what you dont need. I...
Free Ham for $6 Per Pound (and Other Oracle Marketing Ploys)
October 21, 2009 With all the press releases emitted from OpenWorld, Larry Ellisons $10 million IBM challenge stands out
Improving BI Development Efficiency: Standard Data Extracts
October 6, 2009 For every operational system, a company can save hundreds or even thousands of hours every week in development and processing...
All Business Analysts are Not Created Equal
September 23, 2009 The majority of data issues within an operational system are data entry-related. The challenge in business analysis is to...
Data as a Service Emerges
September 15, 2009 Data services allow for data-value-dependent business rules to be managed across multiple applications
Good Data Warehouse DBAs are Hard to Find
September 3, 2009 As a consultant Im often asked about how roles and responsibilities should be delegated or identified within the IT...
Perfect Data and Other Data Quality Myths
August 25, 2009 We need to understand the variance between the data as it exists and its acceptability, not its perfection
MDM: Subject-Area Data Integration
August 17, 2009 Its important to realize that mastering data isnt really necessary if you only have a single system that contains...
Repurposing Your Data Warehouse PlatformNot!
July 14, 2009 Ive noticed lately that data warehouse vendors are dusting off the arguments and pitches of days gone by
Sun and Oracle:
June 30, 2009 The recent acquisition of Sun by Oracle has raised a lot of speculative discussion about the latter vendors strategic...
No Data Warehouse Required: BI Reporting Extends Its Reach
June 9, 2009 The dirty little secret in most companies is that the BI reporting team has morphed into a de-facto enterprise reporting team
The Rise of the Columnar Database
May 19, 2009 The more this space matures, the more evident it becomes that analytics is a perfect match for column-based database...
MDM and M&A
May 12, 2009 Corporate restructuring isnt just a financial challenge. It includes realignment of marketing activities, sales and...
Your Companys Data Supply Chain
April 21, 2009 Weve been talking for several years about the concept of a data supply chain. But IT executives are only now starting to...
Blurring the Line Between SOA and BI
April 8, 2009 I recently read an article in the Microsoft Architect Journal on so-called service-oriented business intelligence or, as the...
Not MDM, Not Data Governance: Data Management
March 24, 2009 Has everyone forgotten database development fundamentals?
The Flaw of the Hub-and-Spoke Architecture
March 10, 2009 I recently talked to a client who was fixated on a hub-and-spoke solution to support his companys analytical...
Operational BI From the Trenches
February 17, 2009 As with any other current buzzword, the world seems to be piling on and the meaning of operational BI seems to be is evolving...
SOA Mandates Data Management
February 17, 2009 Everyone thinks that SOA is an integration framework. In fact its a means of remotely accessing other systems and their...
Not Your Fathers List Management: MDM Matures, Part 2
March 14, 2008 Part 2 continues the description of the more complex levels of the MDM taxonomy.
Not Your Fathers List Management: MDM Matures, Part 1
February 21, 2008 How the master data is stored, accessed and propagated to the enterprise indicates master data managements (MDMs)...
Build the Agile MDM Team
November 2, 2007 Master data management challenges the traditional system at a time approach typical of most data integration...
When Operational Reports Aren't Enough
June 9, 2007 To address the range of new business analysis needs, one IT department had to move outside their operational reporting
When Operational Reports Aren't Enough
June 1, 2007
A BI Steering Committee Gets Back on Track
April 9, 2007 Stay focused and provde real value
Are there ways to improve the performance of data access through the reporting tool as well at the ETL process?
April 2, 2007
What's the relationship between master data management, data warehousing and service-oriented architectures?
April 2, 2007
What is the difference between data warehouse testing and conventional testing?
April 2, 2007
Is there any ETL tool that takes input from a message stream like JMS or MQ Message Queues?
April 2, 2007
A BI Steering Committee Gets Back on Track
April 1, 2007
Why hasn't the data warehouse and BI been more active in areas that go beyond just making money?
March 1, 2007
Does anyone know any best practice method to show data in three currencies?
March 1, 2007
Are there any standard formats to document (or rather describe) the reports we generate from our DW?
March 1, 2007
Do you think that multidimensional databases (MDDBs) are hindered by poor scalability?
March 1, 2007
MDM: The Year in Review
December 1, 2006
A Closer Look at MDM
November 7, 2006 Is the time ripe for MDM?
Serving Many Masters: A Closer Look at MDM
October 19, 2006 Is the time ripe for master data management?
Serving Many Masters: A Closer Look at MDM
October 1, 2006
Ask the Experts
July 28, 2006 How can we meet all end-user requests for the enterprise data warehouse?
What are the optimal criteria to use to query a master customer repository from different customer touchpoints?
July 10, 2006
What is a potential approach to provide clients performance reports customized to their needs?
July 10, 2006
How can we meet all end-user requests for the enterprise data warehouse?
July 10, 2006
Finally, a Single Version of the Truth: The Rise of CDI
June 15, 2006 A case study showing the value of customer data integration.
Finally, a Single Version of the Truth: The Rise of CDI
June 1, 2006
Ask the Experts
May 5, 2006
Ask the Experts
April 7, 2006 This is a sample of the questions asked of and answered by our illustrious panel of experts.
What should be done whenever current exchange rates are unavailable to avoid unnecessary data processing of fact table data?
March 5, 2006
Please advize on how to implement a federated database system.
November 4, 2005
What is the purpose and role of dimensional modeling during the data warehouse development process?
November 4, 2005
What are some of the factors that influence an organization's satisfaction with its data warehouse?
October 7, 2005
What activities and skill sets distinguish and differentiate a data warehouse DBA from a traditional Oracle production DBA?
October 7, 2005
Should the DW use current day as the effective date?
October 7, 2005
Can you recommend any books or papers or an approach to obtain a common customer view?
October 7, 2005
Please define data reconciliation and database reconciliation.
January 3, 2005 Please define data reconciliation and database reconciliation. I also need a definition of data synchronization.
Are there any standard practices to follow in regards to intermingling application data with warehouse data?
January 3, 2005 Are there any standard practices to follow in regards to intermingling application data with warehouse data? We now have an...
I am in a migration project which involves data extraction from Oracle tables to flat files for different systems.
January 3, 2005 I am in a migration project which involves data extraction from Oracle tables to flat files for different systems. I need to...
What is real-time data warehousing?
January 3, 2005 What is real-time data warehousing? How do we recover the session when it breaks in middle of running a performance recovery...
Could you clarify the difference between the terms: data hub and staging area and identify where they fit in a corporate architecture?
January 3, 2005 Could you clarify the difference between the terms: data hub and staging area and identify where they fit in a corporate...
I recently joined the company as a DW data modeler in the production support group.
August 13, 2004 I recently joined the company as a DW data modeler in the production support
group. The DW is large and was partially...
Across the industry, a common metric is in cost per GB stored.
August 13, 2004 Across the industry, a common metric is in cost per GB stored. Is there a
standard for totaling the costs (does it including...
What are the risks involved when doing data integration?
August 13, 2004 What are the risks involved when doing data integration?









